A new ride-hailing app called Drop is launching in Nigeria, and it claims to prioritize safety for drivers and riders. The founder, Moyosore Oladeinde, experienced some rudeness from drivers during her visit to Nigeria, and that, along with high commissions and poor customer service, inspired her to create a new platform.
Is It Really Safe?
One of the main problems Drop aims to tackle is safety. The app will require both drivers and riders to go through a strict verification process that includes sending a code to the driver's home address. They are also installing cameras in the cars that will record both inside and outside during rides. This might sound invasive, but the hope is that it will deter any funny business.
While other platforms have some forms of driver verification, making rider verification mandatory is a bold move. The idea is that if both parties are verified, everyone will be safer. But it does raise some privacy concerns.
Fairer For Drivers?
Another big selling point for Drop is its low commission rate of 10%. Most other platforms take around 25%, which many drivers feel is too high given their operational costs. By keeping the commission low, Drop hopes to attract more drivers who feel they are getting a fair deal.
The app also plans to let drivers negotiate their fares based on an algorithm that suggests prices lower than what other apps charge. This could empower drivers but may also lead to fare wars between apps.
Drop also has plans for vehicle financing but like most companies it will restrict those vehicles to its platform ensuring driver loyalty.
Summary
Is Drop the answer to all our ride-hailing problems? It’s hard to say just from this information alone. While it seems well thought out and claims to be safer for everyone involved there are still questions about privacy and whether or not it can actually succeed in an already crowded market.